PRCA 3030- Chapter Notes Week 1: Survival Guide pgs. 15-22

January 23, 2010 at 3:09 am Leave a comment

The first reading we were assigned for Social Media was to read the Introduction to “A Survival Guide to Social Media and Web 2.0 Optimization” by Deltina Hay.

The introduction starts off by telling the reader that “the future of the Internet is the Social Webb.”  Hay tells the reader that success on the Internet is dependent entirely upon his or her presence in the Webb, and that by improving his or her presence in the Social Webb they can reach potential clients that would not have been attainable otherwise.

So how does this book help you maximize your Internet presence? It can be summed up with 3 general terms:

  1. interactivity
  2. sharing
  3. collaboration.

Hay says that this book is not an instruction manual on how to blog or get more friend requests on Facebook.  This book is to show the reader “how to use strategies and tactics and the tools of Web 2.0 to build a successful Web presence.”

This book is aimed towards business owners, authors, publishers, heads of companies, and even students.

Advertisements

Entry filed under: Reading Notes- PRCA 3030, Social Media and PRCA 3030- Section C.

Student Blogroll: Social Media for PR 3330 PRCA 3030- Chapter Notes Week 2: Groundswell chpts. 1-3 & Survival Guide chpt. 4

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Trackback this post  |  Subscribe to the comments via RSS Feed


Follow me on Twitter

PROpenMic

I'm a member of PROpenMic

Calendar

January 2010
M T W T F S S
    Feb »
 123
45678910
11121314151617
18192021222324
25262728293031

Click here to see my Documents on Scribd

Btn_blue_122x44

%d bloggers like this: